Creating Age-Friendly Communities in Northern New Jersey

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Apply for a Grant

Funding Opportunities to Promote Age-Friendly Communities in Northern NJ

Phase I applications are no longer being accepted.

Background and Overview

A growing movement in the United States and around the world is focusing on making cities, towns, and neighborhoods more livable for all ages, especially for the fast-growing number of older adults. These efforts, known as age-friendly community initiatives, involve distinct activities among collaborators from various systems, to make social and physical environments and service provisions more conducive to older adults’ health, well-being, and ability to age in place.

Funding Goal

The Grotta Fund for Senior Care and The Henry and Marilyn Taub Foundation sponsored a conference in October 2015 to raise awareness of and promote age-friendly communities. They have launched funding initiatives, and grants will be made from both organizations to promote the creation of age-friendly initiatives within municipalities or neighborhoods. The goal is to implement projects that make measurable and sustainable changes at the community level to benefit older adults.


Phase I: Planning Phase

Application Announcement: mid-August 2015
Grant Deadline: November 3, 2015 [application deadline has passed]
Maximum Request: $35,000
Grant Period: January through June 2016
Final Report Due: July 11, 2016

Phase I aims to support a planning study of a local region, town, or community, resulting in the creation of an action plan among collaborators to improve the community and its age-friendliness. The online application requests the applicant to describe the target community; a plan for assessing resources, needs, and gaps in services related to older adults; a lead organization and preliminary list of partners on the project; and a timeline for the six-month planning period. The applicant and collaborators will be asked to supply a vision statement, well-defined goals, a plan for tracking progress toward those goals, and a budget for the planning period.

The Grotta Fund and The Henry and Marilyn Taub Foundation will each select up to four lead organizations to receive planning grants.

Who Should Apply?

Organizations intending to pursue this opportunity are encouraged to consider the following:

  • Their existing knowledge of the geographic region in which they seek to implement an age-friendly community initiative, and of the types of resources already in place.
  • Identifying multiple stakeholders (from a wide range of sectors) with shared vision of and clear commitment to enhancing the community. The stakeholders might include social services, health care, and other service delivery organizations; government entities and elected officials; private and public funders; research, education, and advocacy groups; policy and planning councils; local business owners and Chambers of Commerce; faith-based organizations; caregivers; and older adults themselves.
  • A willingness to expand relationships with new collaborators through this opportunity. A capacity to develop a clear vision of outcomes and goals, and the ability to frequently monitor progress towards these goals, within the context of a collaborative environment.
  • A lead organization to convene the group, oversee the project, and ensure completion of the goals and action plan. The lead organization might be a community nonprofit organization (or regional organization working in the catchment areas); a city or county Office on Aging or other local entity responsible for senior well-being; or a university or other academic research or community planning group.

Organizations in Essex, Union, Morris, and Sussex counties
— Apply to the Grotta Fund for Senior Care.

Organizations in Bergen and Passaic counties
— Apply to The Henry and Marilyn Taub Foundation.

Please use the following Access Code for access to The Henry and Marilyn Taub Foundation’s grant application: agefriend.

Note: Each organization may only apply to one of the two foundations.


Phase I applications are no longer being accepted.

Phase II: Implementation Phase

Application Announcement: August 16, 2016
Grant Deadline: October 14, 2016 (October 3, 2016 for Taub)
Maximum Request: $75,000
Grant Period: January 2017 – December 2017 (Year One)

Upon review of Planning Grant final reports, those organizations that are selected to apply for an Implementation Grant (Phase II) will be notified by August 16, 2016. Implementation Grant Applications will be submitted by the deadline of October 3, 2016 (October 14, 2016 for Grotta). Invitations for Phase II may be directed to the same lead grantee recipients from Phase I or to another lead agency in the collaboration. Implementation Grant proposals will include a clearly articulated set of goals and an actionable plan for achieving those goals, along with timelines for up to three years of implementation and commitments from all partners. Clearly articulated measurement systems for tracking progress toward goals and overall impact will be an integral part of Phase II applications, to improve the likelihood of achieving the proposed outcomes. Following evaluation of these implementation plans, each Foundation will choose up to four projects to fund with a maximum amount of $75,000 per year, over a possible three-year period, depending on the scope of the action plan. Organizations selected for full implementation will begin their efforts January 1, 2017.

Our aim is for a community to establish a cross-disciplinary approach to making changes that benefit older adults. Examples of potential priorities for change:

  • Make communities safer, healthier and more walkable; provide access to affordable housing; support transportation options for non-drivers; enhance access to paid work and volunteer opportunities; improve coordination of health and social services and awareness of resources for older adults; expand access to fresh food; provide opportunities for social interactions, including intergenerational programs
  • Through collaboration among key stakeholders, raise the visibility of older adults and their value in the community
  • Work toward local policy changes so that aging-related issues are explicitly considered within community planning efforts and programming

Find examples here:

Visit our Age-Friendly Community resources page for additional examples and resources.

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